From Imposter to Empowered: Ditch self-doubt and live a life without limits

During the expert session, Sarah Farmer engages the audience through visuals, interactive Q&A, and live polling.

• Clarity on what Imposter Syndrome is and isn’t: why it matters for performance (personally and professionally), and how it quietly derails decision-making, productivity and progression.
• Using a practical brain-rewiring technique to interrupt unhelpful thinking and behaviours: boost confidence, which will improve ‘executive presence’, resilience, effectiveness and impact at work.

At the heart of every great career, bold decision and breakthrough result is one thing: a confident and emotionally intelligent. When your inner world is steady, clear and grounded, your actions follow — you speak up, you step forward, you take opportunities that move you and your organisation forward. But, when self-doubt takes the wheel, even the most talented people slow down, shrink back or sabotage their own success.

That’s the hidden cost of Imposter Syndrome. 

It doesn’t just affect how someone feels — it shapes what they do. It influences decisions, communication, risk-taking, innovation, collaboration… and ultimately, the results an organisation is capable of achieving. One person’s hesitation creates a ripple. A whole team’s hesitation creates a culture. And when you realise how widespread this is — and how many brilliant people are quietly held back by it — you start to see why addressing it is no longer optional, but essential.

This masterclass is designed to break that cycle.

You’ll discover what Imposter Syndrome really is (and isn’t), why it affects high performers the most, and how it shows up in everyday behaviours that limit personal and organisational success. And you’ll learn a practical, brain-rewiring technique from SPARK Step 3 that helps you shift your thinking, strengthen your confidence, and create the kind of empowered mindset that fuels better actions, better decisions and better outcomes — at every level.

Objective:

Learn how to take control of unhelpful thinking and behaviour patterns that block progress – personally, professionally and organisationally

 

Difficult Conversations: How to Have Them and Keep Relationships Intact

Imagine walking into your next difficult conversation feeling calm, clear and genuinely confident, not bracing for impact, not second-guessing every word, not replaying worst-case scenarios at 2 a.m. Most people avoid these conversations because they fear the reaction, the awkwardness, or the damage it might cause, but that avoidance has a real cost: stress, sleepless nights, frustration, strained relationships, and a nagging sense you’re not operating at the level you know you’re capable of. And the ripple effect is bigger than you think: when leaders dodge hard conversations, teams drift, expectations blur, performance slips, trust erodes, and results eventually show it. The good news? Once you understand why your brain resists these moments and you have a simple, effective structure to guide them, everything changes: you stop spiraling, you stop avoiding, and you start leading, with clarity, confidence and emotional control, while protecting the relationship.

 

Change & the Brain: How to Lead People Effectively Through Uncertainty

Leading people through change becomes easier when leaders understand how the human brain reacts to uncertainty. Change disrupts safety, predictability and control, putting the brain on high alert. These reactions are not resistance but natural neuroscience. When leaders understand this, they can anticipate responses, interpret behaviours more accurately and support people with less stress. This practical masterclass explains how the brain deals with uncertainty and how to guide people through transitions effectively.

 

Communicating Change: Increase Trust and Reduce Fear

When change occurs, communication can either calm people or create panic. Leaders often focus on what is changing rather than on how people emotionally and psychologically experience it. Humans don’t resist change itself; we fear the unknown, triggering protective responses like fight, flight, freeze or fawn. This reaction can last from seconds to years but improves when core needs — Status, Certainty, Autonomy, Relatedness and Fairness — are supported. When communication fails, the brain fills gaps with fear-driven thoughts. When it succeeds, trust increases, resistance falls and people adapt faster. This masterclass shows how to communicate change clearly and safely.